In 1950 Danielle Maher-Baron’s grandfather, Paul Maher, started Maher’s Soft Water Service. In the garage of his home in Stevens Point, portable exchange tanks were prepared and taken in step vans to homes in central and northern Wisconsin. Paul probably hoped that his baby son, William, would grow up to take the reins from him, but he might never have imagined the business would grow to be the leading water treatment company in the area.

Bill Maher went on to build a store, plant and warehouse in Stevens Point’s industrial park and today Paul’s granddaughter Danielle and her husband Sam Baron work in the family business, providing automatic water softeners and filters, reverse osmosis, and bottled water to homes and businesses in 19 counties in central and northern Wisconsin and also the Upper Peninsula of Michigan.

Now, after nearly six decades of treating hardness, acid and iron and other water problems for customers in the Northwoods, Maher’s has opened a store on Hwy 51 S in Minocqua. Certified water specialists are available there Thursday-Saturday from 10 AM until 2 PM, offering free water testing to anyone who brings in a cup of their tap water. And as always, they are available by appointment to come to your home.

For more information, call 715-358-3600 or 1-888-796-2437.